Week 1 · Mon
Meet Jarek. 👋 20+ years in HVAC, 2025 Tech of the Year, and the guy who actually shows up at your door. Family-owned, right here in Fall River. Call (339) 499-8733.
Photo: Jarek with the van or at a unit
SICCMEDIA
Prepared for Jarek Walsh · JAW Service Contractors
Fix-it plan · Fall River, MA
Your Google says 5 stars. Your Facebook says nobody's home.
Your website is strong. Your Google profile is perfect. But a lot of people check Facebook before they let a stranger into their basement, and right now that page makes JAW look closed. Here's what I found, and everything I'd change, already written for you.
Google
5.0 ★
26 reviews
- Fast website, a page for every service and town
- Tap-to-call, request form, chat
- 2025 award, 24/7, family-owned all front and center
Facebook
0
followers · 0 reviews · last post April 21
- "Not yet rated"
- Two posts in six months
- Name, location and email don't match the rest of JAW
Same company. A customer can't tell.
What I found on Facebook
9 things holding the page back
High
0 reviews, while Google has 26 five-stars
Facebook shows "Not yet rated." Anyone who checks you there sees a business nobody vouches for.
High
No posts since April 21
Six months of silence reads as "out of business," especially in heating season when people are scrambling for someone who'll answer.
High
0 followers
No one sees anything you post, and the page looks brand new.
Medium
Page name is one mashed word
"Jawservicecontractors" instead of "JAW Service Contractors," so it doesn't match your logo, site or Google.
Medium
No custom page link
Your page address is a long string of numbers instead of facebook.com/jawservicecontractors. Hard to share, hard to put on a truck or invoice.
Medium
Bio is generic and gets cut off
It doesn't mention 24/7 service, the $50 off offer, your 2025 award or the towns you cover. Those are your best selling points.
Medium
Emails don't match
Facebook shows an @outlook.com address. Your website uses [email protected]. One address everywhere looks more established.
Low
Location typed as "fallriver, 02720"
No space, no capitals. Small, but it's the first line people read.
Low
Only 3 photos, one is a blank "J"
Your website gallery already has real job photos. They belong on Facebook too.
Website quick fixes
Small polish on a good site
High
Chat popup covers the call button on phones
When the page opens on a phone, the "Shoot me any questions" bubble lands right on top of your phone number button. Someone with no heat wants to tap Call, not close a popup first.
Medium
Phone number breaks onto two lines on phones
The top bar shows "(339) 499-" with "8733" underneath.
Medium
Homepage and Fall River page share the same Google title
They compete with each other in search results. One needs its own wording.
Medium
Site says 21 Google reviews, Google shows 26
The number is typed in by hand, so it falls behind. A live reviews feed fixes it for good.
Medium
Town pages are mostly the same text
Google can treat near-copies as thin pages. Local details (jobs done there, photos, neighborhoods) help each one rank.
Low
No Google Analytics or Facebook Pixel
If you ever run ads, there's no way to see which ones bring in calls or to show ads to people who already visited.
Low
The homepage loads the same Google map twice
Extra weight for no reason.
Done for you
Your Facebook, fixed
Everything below is ready to paste. Tap Copy on any piece.
Page name
JAW Service Contractors
Was: Jawservicecontractors
Username (custom link)
jawservicecontractors
Makes the page facebook.com/jawservicecontractors. If it's taken, try jawhvac or jawservicecontractorsma.
Intro (fits Facebook's 101-character limit)
Award-winning, family-owned HVAC in Fall River. 24/7 service. $50 off your first service call.
Location
Fall River, MA 02720
Was: fallriver, 02720
Full "About" description
JAW Service Contractors is a family-owned, award-winning heating and cooling company based in Fall River, MA. Owner Jarek Walsh brings 20+ years of experience and was named a 2025 Tech of the Year.
We handle AC repair and installation, boiler and furnace repair and installation, water heaters, and residential and commercial HVAC, 24/7.
Serving Fall River, Swansea, Somerset, Seekonk, Rehoboth, Dighton, Berkley, Assonet, New Bedford, Bridgewater and all of Bristol County.
Free estimates on new installations. $50 off your first service call.
Call (339) 499-8733 or request service at jawservicecontractors.com
Pinned post
No heat? No AC? We pick up 24/7. 🔧
JAW Service Contractors is family-owned, right here in Fall River, and our owner Jarek was named a 2025 Tech of the Year.
👉 $50 off your first service call
👉 Free estimates on new installations
👉 Serving Fall River and all of Bristol County
Call (339) 499-8733 or request service: jawservicecontractors.com
Photo: Jarek on a job, or the truck. Pin it to the top of the page.
Your first month of posts
12 posts for heating season
Three a week. Every post uses your own photos, real facts from your site, and ends with your number.
Week 1 · Wed
First cold snap is coming. 🥶 A quick furnace or boiler check now beats a no-heat call at 2am. Book yours: (339) 499-8733. $50 off your first service call.
Photo: furnace or boiler tune-up
Week 1 · Fri
Fresh install this week. 🔥 Out with the old, in with a system that'll keep this family warm for years. Free estimates on new installations: (339) 499-8733.
Photo: before/after install from the gallery
Week 2 · Mon
No heat? Check these 3 things before you call: 1) Thermostat set to Heat and batteries good. 2) Breaker not tripped. 3) Furnace filter not clogged. Still nothing? We're up 24/7: (339) 499-8733.
Photo: thermostat close-up
Week 2 · Wed
⭐⭐⭐⭐⭐ "[Paste a real Google review here]" Thank you! Reviews like this keep a family business going. Seen us lately? We'd love yours on Facebook too.
Photo: screenshot of the real Google review
Week 2 · Fri
Your water heater's warning signs: 💧 rusty water, rumbling noises, puddles at the base, or running out of hot water fast. Catch it early, skip the flood. (339) 499-8733.
Photo: water heater job
Week 3 · Mon
Furnaces love to quit on holidays. 🦃 If yours goes out this Thanksgiving, we're still answering. 24/7 HVAC service in Fall River and all of Bristol County: (339) 499-8733.
Photo: van in a driveway, or a festive graphic
Week 3 · Wed
Repair or replace? 🤔 Quick rule: if your system is 15+ years old and the repair costs a big chunk of a new one, it's worth a free replacement estimate. We'll give you the honest answer either way. (339) 499-8733.
Photo: old unit next to a new one
Week 3 · Fri
Carbon monoxide detectors: test them when you turn the heat on. ⚠️ Every level of your home, near bedrooms. A furnace check catches the source. Book one: (339) 499-8733.
Photo: CO detector
Week 4 · Mon
Where we work: Fall River, Swansea, Somerset, Seekonk, Rehoboth, Dighton, Berkley, Assonet, New Bedford, Bridgewater and all of Bristol County. 📍 Tag a neighbor who needs a good HVAC guy.
Photo: simple map graphic
Week 4 · Wed
Boiler acting up? Banging pipes, cold radiators, or a pilot that won't stay lit? 🔧 Those are all fixable. Call (339) 499-8733 before it turns into a no-heat night.
Photo: boiler repair job
Week 4 · Fri
Reminder: $50 off your first service call with JAW. 🎉 Family-owned, award-winning, 24/7. Fall River's HVAC team: (339) 499-8733 or jawservicecontractors.com.
Photo: logo or team shot
How I can help
Pick what you want handled
One-time
Easy Fix
from $499
- Facebook name, link, bio, location, email and photos cleaned up
- Pinned $50-off post
- Website fixes: chat popup, phone bar, duplicate title, double map
Monthly
The Signal
$499 setup, first month free, then from $499/mo
- 3 posts a week, written and scheduled for you
- A simple text that asks happy customers for Google and Facebook reviews
- Monthly check-in on what's working
When you're ready
Ads add-on
Quoted after The Signal is running
- Facebook Pixel and Google Analytics on your site
- Local ads for no-heat and AC season
- Retargeting people who visited but didn't call
- Take advantage of our recent partnership with LocalIQ & USA Today (their network is our network too!)
Want me to take care of it?
I'm Tiff, the founder of Sicc Media. I'm local, and I'll walk you through any of this in 15 minutes.
Sicc Media · siccmedia.com · The revolution is automated.
Copied